Online gambling has grown significantly in popularity in the last few years and is now a multi-billion dollar industry. In 2019, there were around 400 million online casino downloads globally and this figure is forecast to rise to 1.6 billion by next year.
This growth is largely attributed to the fact that online casinos offer convenience, reliability and, above all, a safe and enjoyable gambling experience. If you’re looking to enter or already operate in the online betting industry, then the first step is to consider how you can leverage the appeal of games like Counter Strike to launch a successful betting site.
The Appeal Of Counter Strike
Counter Strike is one of the most popular games available on the internet. Originally released in 1999, it is a first-person shooter where players compete against each other in teams of up to four people. You play as a member of one of these teams and, as you progress through the game, you are graded on your performance, which results in unlocking more advanced weaponry and abilities. As a game, Counter Strike has had a significant impact on the mainstream casino industry with some claiming it is the most popular game ever released on the internet. With all of this popularity comes a certain degree of complexity which can be daunting for those seeking to enter the gambling industry.’
This complexity can be hard to grasp if you’re not familiar with the game, which is why we’ve put together a short guide to help you understand the basics of Counter Strike betting. With just a few hours of dedicated study, you’ll have a good understanding of how to set up a Counter Strike betting site and begin generating revenue immediately.
Setting Up Shop
If you’re looking to launch a new site or already operate a gambling business, then you’ll need to consider where you are going to host the site from. Will you be using a UK or offshore company to host the site? The latter is highly recommended as it offers the perfect combination of privacy and security protection while also being easily accessible from anywhere in the world. A UK company would also keep your business registration and legal obligations to a minimum.
Once you’ve made the decision that a UK company is the best option for your needs, the next step is to consider the layout and design of your site. Will you be using a standard WordPress theme, or will you build a custom-designed theme from the ground up? Using a standard WordPress theme ensures your site will be easy to maintain and update as new games or functionality is added in the future. A custom design will take more upfront work but offers the advantage of being completely unique to your brand and highly profitable, should you choose to promote betting or match-making via the site.
Deciding What To Offer
As we mentioned earlier, Counter Strike is a popular game and is often referred to as the gold standard of virtual team-based shooters. However, not all games are created equal and some titles may lack the complexity or appeal to make them suitable for use in a betting site. For this reason, it is important to decide what types of games you will use and which you will leave out.
Generally speaking, it’s a good idea to include all of the major games that are available for download. This ensures you will have multiple sources of income should you decide to promote betting on your site, as well as providing a more enjoyable and immersive experience for your users.
To keep things interesting for your users, you may also want to consider including a few obscure games here and there. The less familiar the game, the more risky it is to bet on it. As a general rule, it’s best to avoid games with gambling elements as they could easily be considered illegal in certain jurisdictions. Using games with gambling elements as a revenue generator is something you should seriously consider avoiding as you might open yourself up to legal challenges and expensive lawsuits.
Game Rules And Regulations
Games that are used in gambling have to adhere to a certain set of rules which are laid down by governments around the world. Some of these rules are fairly self-explanatory (such as “you can’t run around with a gun shooting at other people”) while others may seem a bit obscure (such as “you can’t use cheats”).
Considering the fact that Counter Strike is an online game with millions of daily active users, you’ll need to keep all of the basic rules common to all games in mind. This includes things like moderation, etiquette and fairness, amongst others. Check out all of the official CS:GO rules and regulations for more information.
The Basics Of Estimating The Odds
One of the most basic but also one of the most critical aspects of betting is taking into consideration the odds. Simply put, the odds determine the likelihood of a specific event happening compared to chance. For example, if you’re betting on the next cup of coffee that a visitor to your website will order, then the odds are heavily in favor of them ordering coffee as there are over 500 coffee shops in the UK alone. In this scenario, you’d need to make sure you have the appropriate coffee machine,warehouse space and employees to serve the coffee.
However, if you’re betting on the next draw of the lottery, then the odds are much more in favor of someone else winning the jackpot simply because there are over 450 million jackpots to be won each year.
As you might expect, the more you know about odds, the better off you’ll be when it comes to placing bets. If you’re looking to enter the relatively uncharted waters of online gambling, then make sure you brush up on your odds knowledge.
Promoting The Site
Once you’ve constructed a sound foundation with a reliable and profitable betting site, the natural step is to start promoting the site. There are numerous ways you can go about doing this, but one of the simplest and most effective strategies is to create content regularly.
This content can be in the form of articles, podcasts or any other form you choose and can be used to showcase your expertise, research or simply share your love for gaming. You can use these articles, videos and other content to gain free exposure for your site and start driving traffic and revenue towards your business.
It’s always a good idea to promote a business online, whether you’re doing so for monetary or scientific reasons. If you’re just looking for quick hits, then the occasional article or video on your website probably isn’t going to cut it. Instead, you should look for more substantial ways to promote your business, such as creating a business blog or getting involved with forums and online communities.
As we’ve established, security and privacy are top of mind when choosing a web host and it’s important to remember that your fans, viewers and customers are likely to have some very personal data about them. For this reason, make sure you take this into consideration when deciding on the content you’ll produce and share online. If you want to remain secure and private, then you should look into dedicated hosting or choosing a VPN when using public Wi-Fi.
Last but not least, we have the matter of getting paid. Once you’ve started to build a small audience, you’ll start to receive payments from online gambling sites and other businesses in the industry for promoting their services or games via your website or social media accounts. You might receive up to 10% of the gross revenue generated from these sources depending on the size and success of your business.
Keep in mind that this is still very much a nascent industry and things can go horribly wrong if you don’t know what you’re doing. For this reason, it’s always better to opt for a low-risk business model and be your own boss. This way you can control what you do and when you do it. As you might expect, the vast majority of the funds paid to content creators are usually kept in a gratuity account until they can be claimed by the owner of the blog or website.
In closing, we’d like to leave you with the words of Mark Zuckerberg, CEO of Facebook : “If you’re interested in creating a business that offers a great service, provides a unique experience for users and makes money, then I’d recommend you get into building websites and apps. It’s a great way to make money and operate a business while also staying in touch with your users and offering a great experience. Plus, you don’t need a lot of experience to get started. You can essentially learn how to build a successful website on the job or via online tutorials. Moreover, there are a variety of special tools and platforms available to help you get started.