What Is Roll Over and How Can I Reduce It?

When you come up with an idea for a blog post, you might struggle with what to write about. You could struggle with coming up with content ideas or you could struggle with executing your ideas. If you’re finding that your blog is struggling, then this post might be for you. We’ll explore the term roll over and how a few simple changes can help you reduce the amount of time it takes for your content to hit the audience.

What Is Roll Over And How Does It Work

When you make a purchase with a credit card, the amount you spend is typically credited to your account the next day. If you happen to go over your credit limit, then your card company will ask you to pay a higher interest rate. However, the opposite happens when you use your credit card to make a purchase and then “roll over” the amount you spent by making another purchase with the same card. When you roll over your credit card, the amount you spend is typically not posted to your account until the following month. In most cases, rolling over your credit card will not affect your credit score. There are exceptions, however, if you’re trying to build up a good credit score, then you might want to consider avoiding this practice.

The main problem with the roll over process is that it typically takes multiple months for your content to show up in the form of another blog post or Instagram story. During this time, you’re either left with stale content or you have to wait until the next billing cycle to make another purchase. If you anticipate that your audience will get bored of your original content and want to try something new, then this could be problematic because it will take you a long time to start seeing results from your efforts.

Why Does It Take So Long For My Content To “Take”

Even if you’re the most experienced author in the world, it can still take dozens, if not hundreds, of hours for your content to “take.” First, there’s the time it takes for the content to be created. Whether you write the entire piece yourself or you have a team of ghostwriters, it usually takes a lot of time to come up with the content. Once you have the content, there’s the time it takes for the blog post to be published. Even if you have the perfect piece, it can still take several hours or even a few days to get it published. After the blog post has been published, there’s the time it takes for the content to actually go “viral.” This could be because you have massive social media followings or it could be because your article has been tweeted by a prominent figure. Once your content starts getting noticed, it often takes time for people to actually start sharing it with their followers.

The issue with all of this is that the longer it takes for your content to “take,” the less effective it is. Let’s assume that you’re a fashion blogger. If you want to write about the current trends in fashion, you have to keep up with the latest fashion news. In order to stay relevant, you need to publish new content several times a week. If you’re finding that it’s taking you a long time to get your content published because there’s so much competition and it’s saturated with information, then you’re going to struggle to get your content to “take.”

The solution is simple. Instead of waiting until the next billing cycle to make another purchase, why not commit now? By making a purchase today, you’ll be able to enjoy the benefits tomorrow. Alternatively, if you want to keep up with the latest news, then you can always read news websites or follow accounts that cover your niche. The choice is yours. You can use Credit Cards For Daily Purposes or you can set up automated payments so that your bills get automatically paid each month. It’s up to you.

How Can I Reduce The Amount Of Time It Takes For My Content To “Take”

In order to reduce the amount of time it takes for your content to “take,” you need to make a change in how you’re publishing content. With the rise of digital nomads and the “gig economy,” many people are finding that they can produce high-quality content while traveling the world or even while working remotely. If you’re one of these people or you know someone who is, you can help them by pitching in with your expertise. Offer your services as a ghostwriter or bring onboard an editor to help polish the content you produce.

If you want to learn more, you can always check out our Ultimate Guide to Content Marketing or you can sign up for a free trial of our Digital Nomad Special to learn more about pitching as a freelancer.

Wrapping It Up

Above all else, make sure that you fully understand the consequences of what you’re about to commit to. If you’re confident that this is the right course for you and your business, then go for it! Be sure to create content that will engage your audience and allow you to grow your blog or social media channel. Even if you’re just starting out, you can always use a tool like Bloglovin’ to get you started. Once you start to see some results from your efforts, then feel free to expand your reach to more platforms. You can always use tools like Hootsuite to get you started.